Here are 37 Free Case Study Templates to help you conduct day to day case studies quickly.
Can you remember the time when you read a story about how a business helped their client and increased their sales by 50% just by adding new software to their production department? How did you feel being the owner of a manufacturing plant yourself? Is it true that when you read the story, you wanted to be helped by the same company so you can make sure your output is at optimum level? In the business and marketing world, that story is referred to as a case study.
A case study is usually some written content i.e. an article or a blog that tells the success story of how a business helped another business. The key purpose of this story is to tell potential customer how the company helped some other company and how other clients can also take benefit of these services too. Most of the time, these case studies are very effective and that’s the key reason of enlisting a case study as a marketing tool for enhancing business of a company.
Tips For Preparing Effective Case Study:
Choose best possible success case
If you have a good business, possibilities are that there must be hundreds of satisfied clients who are very happy with the services they get from your company. If you need to find a satisfied client, maybe writing a case study is an early decision for you but when you have lots of successful stories, it’s can be overwhelming. The first thing to do here is to select the best story that can reach to more audience. What you need to look for when selecting the perfect case study includes three key points; it should have a major challenge, a perfect solution and more than 2-3 benefits afterwards.
Decide how to write the case study
Keep in mind that although a case study seems like some random content but it’s completely different and it should be handled by a professional. Still, there is no rocket science involved in the creation of a case study and you need to decide if you want to tell the story as the source of the solution i.e. company that provided the solution or the client who got the benefits of the solution. Both methods are very effective but comparatively, writing from the point of view of the client could be better because here you can use the actual quotes stated by the client to describe how they feel about the services they got from you.
Title of the study should be attractive
Writing a good case study is important but you can’t just ask the readers to go through entire content when the heading can’t grab their attention. The title or heading of the study is the key element that grabs the attention of the reader and depending on the type of the case study; it should be interesting enough so the readers want to go through it in order to find what’s written inside.
Keep it less complicated and simple
It’s a common understanding that a case study should include industry oriented keywords and technical language but that’s not true at all. A case study is something that must be written in simple words. It’s not a hard thing to understand that potential clients want to read case studies because these are usually narrated by the client of a company which means these clients usually don’t have much of technical knowledge and the result is a simple yet brief study. Another tip for a good case study is to use more numbers and few words. Wherever it’s possible, use numbers and figures to let readers understand the content quicker.
Add contact information at the end
Keep in mind that a case study is just a modified tool to get more clients and advertise your business in the market more effectively. This means if someone reads your case study and wants to contact you, he should be able to see contact details easily somewhere around the content. Many people make the mistake of preparing a perfect case study but not adding their contact info that keeps the potential clients searching for phone numbers and websites. A complete case study should have your contact info i.e. phone number, website and a small company biography.
Free Case Study Templates
Here are some previews and download links for these case study templates that can assist you in a easy way to make your personal and professional case study template.